D&AD Wood Pencil
Packaging & brand design direction
Packaging and brand designer in London.
Luxury and FMCG. 12+ years at Design Bridge and Partners, most recently as Design Director.
From shaping the big idea to delivering the final artwork, I bring a considered, hands-on approach to the creative process, always driven by the central idea.
Selected work
Six projects that show the range: award-winning packaging, brand worlds, limited editions and campaigns.
More work
The full archive
Fortnum & MasonWhispering AngelChâteau d’EsclansThe PaleRock AngelThe BeachTanqueraySmirnoffDiageoPentawardsMailleUnileverLindtLiptonComfortPersilProcter & GambleBepanthenIberogastBuscopanBayerEphytoseBoehringer IngelheimBootsWaitroseHerbal EssencesFortnum & MasonWhispering AngelChâteau d’EsclansThe PaleRock AngelThe BeachTanqueraySmirnoffDiageoPentawardsMailleUnileverLindtLiptonComfortPersilProcter & GambleBepanthenIberogastBuscopanBayerEphytoseBoehringer IngelheimBootsWaitroseHerbal Essences
Experience
- Design Bridge and Partners, London, Amsterdam & Singapore
Design Director · 12+ years - Dew Gibbons (now Freethebirds)
4 years - Here Design
Recognition
- D&AD Awards · Wood PencilFortnum's Famous Animal Crackers · 2025
- Pentawards · GoldFortnum's Famous Animal Crackers · 2025
- Dieline Awards · First PlaceFortnum's Famous Animal Crackers · 2025
- Creative Review Annual · WinnerFortnum's Famous Animal Crackers · 2025
- FAB Awards · 2x GoldFortnum's Famous Animal Crackers · 2025
- The Drum Awards · GoldFortnum's Famous Animal Crackers · 2025
What I do
- Packaging design and direction
- Brand identity and brand worlds
- Limited editions and gifting
- Campaigns, key visuals and motion
- Illustration and photography art direction
Let’s make something worth picking up.
I'm open to design direction roles and select freelance projects. Email me for a PDF portfolio, or to see confidential work in conversation.